27/9/2014

LUXURY IN TODAY’S SOCIETY:  BETWEEN EXCELLENCE AND EXCESS

SATURDAY, SEPTEMBER 27 – 3PM  TO 6PM

MAD MUSEUM – 2, COLUMBUS CIRCLE, NYC

In collaboration with the MAD – Museum of Arts and Design – Educational Programs Department.

Distinguished academics and entrepreneurs, specialists in “luxury products”, will be invited to discuss on the concept of luxury in modern society in order to generate a debate on the impact of sustainability, social responsibility, creativity, far-reaching design, cultural heritage and innovation on the social  perception of luxury product.

 

Featuring:

Alberto Milani, CEO of Buccellati Americas

Enrico Libani, CEO Cesare Attolini NY

and distinguished international academics

 

Panel discussion moderated by Elizabeth Paton

US Fashion and Luxury Correspondent, Financial Times

This free conference will

  • Explore how the perception of and expectations for luxury are changing in a social context influenced by technological innovation, globalization and the post-crisis economy;
  • Discuss how purveyors of luxury do and could respond to this changing environment;
  • Give luxury companies and consumers a better understanding of how luxury creates value in society today and equip them with the knowledge to be leaders in luxury’s ongoing evolution.

This event will be of interest to luxury professionals and management students, as well as culture/lifestyle journalists, humanities academics, and members of the public with an informed interest in luxury and its related topics.

 

Program

– Introductory remarks by Riccardo Viale, Chairman of La Fondazione NY and Glenn Adamson, Director of the Museum of Arts and Design

– Keynote address: “Luxury of the Mind & the Mind of Luxury” by Misha Pinkhasov, Co-Author of Real Luxury: How Luxury Brands Can Create Value for the Long Term

– Panel discussion moderated by Elizabeth Paton with:

  • Alberto Milani, CEO Buccellati Inc.
  • Enrico Libani, CEO Cesare Attolini NY
  • Elvira di Bona, Fellow, Italian Academy, Columbia University
  • Rachna Joshi Nair, Co-Author, Real Luxury: How Luxury Brands Can Create Value for the Long Term

– Closing remarks by Thomai Serdari, Adjunct Associate Professor of Marketing, Leonard N. Stern School of Business, New York University

This conference is conceived as a  point of reference to an exhibition project on this topic to be featured in 2016.